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To uphold these four Business Values
   

BiG - Brand Identity Group
Client / Jingle Information Sheet

Please provide the following information.
This information will be kept confidential, and not shared with any third party.

Thanks

Key Contact

Name of Business

Direct Phone Number

Fax No

Street Address

City

State

Zip Code

Email Address

Web Site Address
TARGET AUDIENCE DEMOGRAPHICS

Age Range

   TO 

Percent of Customer’s Primary Gender:

Female Male

Ethnic Groups By Percentage
  % White   % Black
  % Latino   % Other

Do you prefer a male or female singer for lead vocals?

Female Male
POSITIONING  
What style(s) of music do you think best fits your company’s image:

What Radio Station Music Formats you are considering advertising with?
Does your company have one or more slogans or themes? Please list
What is your company’s positioning statement?
What is the most important point/message you want to convey?
How does your company rank among your competitors? Please Be Objective:
Who are your Top 3 Competitors:
 
 
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Please include any additional information about your company that might be useful for developing lyrics, i.e., key products & benefits, advantages, number of stores, website address, years in business, etc.